Post-Recession Success Depends on Effective Change Management

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“How do you keep momentum and grow forward when everything around you is changing?”

That’s the question a top executive at a European construction company asked while participating in a recent Towers Watson study of high-performing organizations and their post-recession plans. Finding the answer is critical: Many of the participants are anticipating new products, services, organizational structures and/or processes, so they're basing their growth plans on change. 

Even organizations sticking with the status quo aren’t immune to the need for effective change management. Although their business goals and strategies might remain the same, shifting market conditions and a workforce worn out by recession-related change mean no company has the luxury of managing business as usual.  

Successfully transitioning an organization and its employees from the current way of doing business to a new one requires planning, building, implementing and learning skills. Training managers in these four components of change management and establishing a common approach and language to manage change make the process more efficient and more likely to deliver results.

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