Employer-sponsored health benefits in the U.S. have entered an unprecedented era. Today, achieving and sustaining a high-performance health care program has become a top business priority. Both the boardroom and shareholders demand it.

A number of forces are driving their mandate, including the wide cost variation of this benefit among U.S. employers, the potential power employers have to improve employee health and the critical need to manage expense in a low-inflation environment.

In this publication, Towers Watson and GE outline how midsize organizations can achieve high performance by understanding the dynamics of the health care marketplace and the actions they can take to shape their health programs so their plans outperform the market and increase in value through better results.